atmosphere

(Via Underfield) Nokia created a good example in how to run a corporate blog with their Nokia Conversations blog this year. For me there are two rules for a decent corporate blog which this gets right: 1: Put someone with an editorial eye in charge of it to think about what the reader would actually find interesting about your company (and write it up without sounding like a corporate drone) 2: Take a bigger picture view of the industry your in and write about ... Read More

  September 2008 marked another landmark coverage gain for corporate client, Union-Swiss. Business Day’s monthly supplement, The South African Exported, featured the company – the marketers, producers and distributors of globally renowned scar and stretch-mark product, Bio-Oil - as the lead story, including a photograph and quote from the CEO, Justin Letschert, on the cover. The win was a result of a telephonic and electronic follow-up pitch to the editor and relevant journalist.   Entitled “Small Steps to Walking the Global Tightrope”, the piece ... Read More

We've just launched a search for South Africa's geekiest sharpest tech mind (i got stuck on question 3...). If you think you're a contender take the online test here: mwebgadgetgenie.co.za. A particular treat if you remember 80s computer games. Read More

From the Weekend Argus + Saturday Star: From Sawubona: From Engineering News: Union Swiss are one of South Africa's leading exporters of skin care products and we handle their corporate PR (not the products specifically). Our job is to bring the work and way of doing business of the company to life through the media. Read More

Next month we'll be launching the first every Baileys Trunk Show in Joburg. Held at Art Extra the event is an opportunity for the public to view and buy the work of some of South Africa's leading designers. The event is designed to be half art installation/half retail space and is a meeting of the modern pop-up store trend and a traditional Trunk Show. This is the official release: The Baileys Trunk Show Baileys, the world’s no 1 selling cream liqueur, has collaborated with some ... Read More

We're helping to launch the very first Baileys Fashion Weekend at the moment - a pop-up store held during Virgin Mobile Cape Town Fashion Week. If you fancy coming along join the Facebook Group. Baileys Fashion Weekend Celebrates Shopping Local Baileys®, the world’s no 1 selling cream liqueur, has partnered with The Runway and personal stylist Robyn Cooke, to become the headline sponsor of The Baileys Fashion Weekend, a first of its kind fashion event taking place on 16-17th August 2008. The Baileys Fashion ... Read More

Eugene van Zyl (The Leopard's Leap winemaker) was interviewed in the Sunday Times recently. Here's the article. Read More

All of King James take it in turns to host the Friday night bar and i've attached some pics from our last one. As you can see it's a time to have a quiet drink with your co-workers, reflect on the work of the week, discuss the ins and out of good client service and plan future strategies in the company of some of the greatest minds in PR and marketing South Africa has to offer... uh huh. It maybe a while ... Read More

Universal Mccann have recently published a research study on social media, Wave 3. Sadly they ignored all of Africa (boo) but it’s interesting nevertheless. The main message is just how mainstream social media (i.e. blogs, web video, social networks) has become - 48% of internet users read blogs/consumer generated media at least once a week for example. Download Wave 3 report. Read More